SCOPE OF ACTIVITIES:
Social media Content marketing Email marketing ECRM PR Video
ATL BTL Print POS Marketing Events Contests
Candy is a leading manufacturer of Italian household appliances, for whom we developed and implemented the concept of engaging promotional activities. We completed four consumer activations aimed primarily at increasing online and offline sales. We developed a strategy and action mechanics, acquired partners valued in the market, facilitated communication and ran an advertising campaign. Multichannel activities brought the expected results in the form of thousands of satisfied customers.
BTL campaigns
Print, press ads
Organization of events for Candy
Contests
Landing pages, mailings
Product pages
Landing pages
BTL campaigns
TVC
BTL campaigns
Video
Display
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